- Name
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@di-atomic/press-release-writer
- Tagline
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The press release didn't die. Its audience changed.
- Hero subhead
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Wires take structured fields now, not a formatted blob, and answer engines cite what you publish permanently. press-release-writer owns the five-part standard, a hard substantiation bar, and two gates a machine is never allowed to hold.
- Who it's for
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Anyone who makes real news — a product ships, a client wins, a regulatory milestone lands — and has no repeatable way to turn it into a release a skeptical journalist, or an LLM, will treat as credible. Especially in regulated categories.
- Version
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0.1.0
- Tier
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beta
- Path type
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guidance-only
- Hero image
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- Diagram image
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- Install command
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opvs-skills install @di-atomic/press-release-writer
- Trigger phrase
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write a press release for this launch
- Marketplace URL
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https://market.opvs.ai/v/di-atomic/press-release-writer
- Blog URL
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https://di-atomic.com/blog/shipping-di-atomic-press-release-writer
- Stat 1 value
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6
- Stat 1 label
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release types, one recipe each
- Stat 2 value
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10
- Stat 2 label
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scripts that print PASS or FAIL with numbers
- Stat 3 value
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21
- Stat 3 label
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learnings sealed from two rounds of research
- Stat 4 value
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0
- Stat 4 label
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measurable claims allowed without a source
- What headline
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What you actually get
- Cap 1 icon
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📰
- Cap 1 title
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The five-part standard, enforced
- Cap 1 desc
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Dateline, 5W1H lead, quote sandwich, boilerplate and contact block — each checked by a script, not by vibes. A journalist who cannot find your dateline treats the whole release as amateur.
- Cap 2 icon
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🔢
- Cap 2 title
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Every claim carries its source
- Cap 2 desc
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The instant a claim becomes measurable it needs evidence. "Nation's largest" fails; "won the Red Dot Award" passes. An unsourceable number gets deleted, never softened.
- Cap 3 icon
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⏱️
- Cap 3 title
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It cannot break an embargo
- Cap 3 desc
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A future-dated embargo routes to scheduling and can never reach immediate publish. An embargo break is irreversible, so the path is removed rather than discouraged.
- Showcase headline
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The two shifts that changed the format
- Showcase before caption
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Wires take discrete fields, not a document. That is why the printed header and the end-marker are gone, and why the dateline survives — a dateline is content.
- Showcase after caption
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You write into a band. Under 250 words the wire refuses you; over 600 the humans dismiss you. The edge is structure, not length.
- Diagram caption
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The embargo gate is structural, not advisory. There is one route out of an embargoed release, and the dangerous one was removed.
- Worked title
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One event, start to published
- Worked example
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> "we're launching the new biocide line in DE and FR next Tuesday 09:00 CET"
classify ......... type: product-launch + regulated
designation: EMBARGOED (future-dated)
structure ........ 5/5 parts present PASS
substantiation ... 4/4 measurable claims cited PASS
compliance lint .. "supported the CLP dossier" PASS
"fully REACH-compliant" BLOCKED
quote check ...... 0 anonymous quotes PASS
length ........... 412 words (300-500) PASS
prnow fields ..... title 7 words, metaTitle 58c PASS
embargo .......... future-dated + TZ-stamped PASS
gate a HUMAN approves; the skill cannot approve itself
route embargo is future -> press_schedule
press_publish is not an available path
- Worked framing
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If a number cannot be sourced, it does not get softened into a vaguer claim. It gets deleted, and the release ships without it.
- Rel 1 icon
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🖊️
- Rel 1 name
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@di-atomic/copy-engine
- Rel 1 desc
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Writes the sentences, voice- and compliance-aware.
- Rel 1 url
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https://market.opvs.ai/v/di-atomic/copy-engine
- Rel 2 icon
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🗣️
- Rel 2 name
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@di-atomic/voice-builder
- Rel 2 desc
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Carries the company's register into the release.
- Rel 2 url
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https://market.opvs.ai/v/di-atomic/voice-builder
- Rel 3 icon
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📜
- Rel 3 name
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@di-atomic/case-studies
- Rel 3 desc
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The sibling content type: proof you can publish.
- Rel 3 url
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https://market.opvs.ai/v/di-atomic/case-studies
- CTA headline
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I built this by dogfooding the same stack I run for clients.
- CTA description
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press-release-writer is one skill in the system behind Di-Atomic — the marketing & compliance agency that runs cognitoAI, SpiderIQ and OPVS. If you have real news to announce and want it wire-grade, substantiated and safe in regulated categories like REACH and CLP, that's the day job.
- Security score
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100
- Upstream license
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MIT